Tuesday, April 6, 2010

Tom Ford. . . LIPS!

Tom Ford is giving the beauty business some lip — with Private Blend Lip Color, a new color collection, which is launching in April in Europe and on June 1 in the U.S.

The line includes 12 stockkeeping units — each priced $45 and each intended to serve as a bold punctuation to a woman’s look. As Ford insists, there is “no more dramatic accessory than a perfect lip.” He said he believes a strong lip has the power to “define a woman’s whole look.”

The lipstick formula includes soja seed extract, Brazilian murumuru butter and chamomilla flower oil, intended to offer a creamy texture and easy application. Intense, treated color pigments are meant to help keep color true.

The TF initial is carved into the top of each lipstick bullet, and each lipstick is housed in an ivory case with gold accents.
Source: WWD

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